While most of the marketing in today’s world is done on an online platform, there are still some businesses that focus on physical marketing.
Brochures are a big part of portraying the brand’s identity and it should portray how well your branding is. Every small detail of a brochure is important to consider, including the color, design, fonts, and content.
Here are 4 reasons why you need to incorporate a good brochure design into your marketing strategy. Continue Reading →
Marketing is an important function of any business. These are marketing activities that bring in new customers and help retain existing ones. Since marketing is critical for the growth of any business, it makes sense why businesses are prepared to invest in it so heavily even if it means going in a loss for a short time.
There are a lot of ways to market a product. From traditional methods, like TV commercials to digital methods, like social media marketing, most of the channels of marketing require businesses to pay some heavy cost. However, there are also certain marketing methods that are not really expensive, but they are still effective.
One of the traditional way of marketing, that been around for centuries, is brochures. Continue Reading →
The ultimate aim of every business is to sell their product or service to another business or directly to customers given that competition exists. With the passage of time, consumer preferences and tastes change and manufacturers have to identify those changes instantly to meet consumer demands at all times. As they bring slight changes to their products or services, they need to convey those changes to the targeted audience to not only maintain but improve current sales. So how do they convey it?
Keeping the digital media aside, one of the most popular and effective forms of marketing and product awareness is a brochure. Continue Reading →
Whether you are the owner of a small-sized company or running one of the gigantic firms, you need to keep your business updated with respect to the preferences and behaviors of your potential customers. Because this age of business evolution demands customer-centricity within your approach. And, if you are not smart enough to react this way, your business will have solid reasons to be outpaced.
This is what Rotana Laundry is aware of, and therefore wants to make sure that its identity reflects a customer-focused appeal with a subtle touch of uniqueness. So, the team at QousQazah delivered exactly what Rotana desired to have.
Let’s check out the details! Continue Reading →
An enthusiastic marketer is the one who believes in extensive research, analyzes the industry benchmarks and strategize his goals accordingly. However, in such turmoil, hundreds and thousands of marketing evangelists prefer digitizing all their plans for enormous outcomes. And unfortunately, miss out on a very crucial aspect of marketing.
Yes, we are talking about BROCHURE DESIGN today.
It’s totally understandable that everything has gone digital, but a great marketing plan still involves traditional elements to capitalize the entire situation. And, just because of the reason we at QousQazah always incorporate brochure designing as a crucial component, whenever working on a client’s project.
So, we thought to share a little glimpse of how a professional brochure design should look like. Secondly, the ultimate reason of writing this blog is to let you know about the significance of brochures and why they should be used prominently to spread a word about your brand. Continue Reading →