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What Does TM or R in Circle Mean for a Brand or Logo Design?

Most people notice the small lettered symbols that appear next to logos and slogans. The  ™, ®, and SM symbols represent trademark, registered trademark, and service mark. They are all significant for companies to maintain their ownership of the design.

World’s biggest corporations, such as McDonald’s and Target use extensive trademarks. To protect your brand identity, it is essential that you take the help of an intellectual property attorney who is specialized in patents and trademarks to protect your designs. We will discuss some of the basics here. Continue Reading →