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Let Your Newsletter Design Enthrall Your Leads with these Best Practices

If you are considering email newsletter as a conventional and less focused strategy to nurture leads and convert them into customers, then you are absolutely wrong.

Yes, emails and newsletters are still in the race and used amazingly to communicate with prospects and cater their needs with best of the best information. But, the fact is, this entire journey is greatly reliant on the design of your newsletter template.

The more appealing, intellectual and reader-centric the design of your newsletter is, the better chances you have to drive results out of it.

So, what are the key design elements that can make your newsletter an impactful bridge for getting a step closer to your prospects? Well, this is what we are going to reveal right here. Continue Reading →


Pro Rules for Designing Effectual Billboards

Alright, you have been asked by your creative head to design a billboard ad for one of the company’s prestigious clients. Also, he wants you to give your best shot as the client expects something cool, attention grabbing and completely out of the box.

Well, this is the kind of situation that requires you to be incredibly creative, because making your design over crowded with unnecessary information will not do the magic. In fact, this approach will add your work to the same group of pathetic and conventional billboard designs that say a lot of crap.

So, keeping in view the need of the hour, we have mentioned and talked about a couple of PRO rules to help you design effectual billboards.

By applying such rules perfectly, we are sure that you will come up with a superior billboard design to meet your client’s expectation. Continue Reading →


Design Web Banner Ads that Drive Value

For many marketers, web banner ads have become an old school method of driving traffic to any website. However, many still believe that this particular approach has got real potential for not only increasing a website’s traffic, but also for driving value which eventually helps a brand to grow.

So, how you are going to design web banner ads that drive value?

Well, this is what will be the center of our discussion here, as we have shed light to a couple of integral points that will surely assist you in designing value added web banner ads.

Let’s dive in… Continue Reading →


Book Cover Design Made Easy with this Foolproof Strategy

Well, there is no doubt about the fact that people judge a book by its cover. No matter how incredible and interesting the content you have produced, if the cover page of your book doesn’t fascinate your reader, he won’t make an effort.

Being an expert writer doesn’t necessarily mean that you can turn out be a brilliant designer as well. This is the point where you should ask for proper assistance from an experienced designer. However, remember that a designer can’t create anything unless he has grasped comprehensive details about the project. And, this is the situation where our foolproof strategy for designing a book cover will work out for you.

After reading this blog you will certainly be able to guide your hired designer come up with a reader-centric book cover design. Continue Reading →


Readability Guide: 7 Script Fonts You Need to Look Out For

Readability has always been the biggest talk of design world and will always be.

People nowadays grasp information through effective visuals where fonts have all the power to change the game. Whether you are designing something for billboards or any online branding campaign, fonts are always pivotal to signify integrity.

So, it’s because the reason, today we have made SCRIPT FONT the center of our discussion.

Well, in this tech-friendly era where we have enormous online resources, finding a list of best script fonts is not going to trouble you at all. However, choosing one that is required for a specific purpose might be a big deal.

Therefore, we made sure to provide you with a reasonable solution for this problem.

Below mentioned is a small but legitimate list of script fonts that will surely work for you by enhancing readability of your overall design. Enjoy! And let us know your feedback. Continue Reading →


Design Trends that Will be Impactful in 2017

Design has been evolving with the passage of time. And, today it’s all about great experience. Be it a logo, web design, banners, sliders or anything that is designed for a purpose should reflect it with clarity.

Designers from across the world keep an eye on trends and best possible ways to keep ahead of the competition. So, why don’t you?

The year 2017 is just around the corner, which means trends that are known as best practices might not perform well in future. Now, this situation has grabbed all our attention and led us to write a blog, so that all newbie and professional designers get benefited.

Yes, today’s blog comprises of effective design trends for 2017 that will certainly be impactful in terms of user experience. Continue Reading →


Insanely Awesome Ways to Design CTA Buttons that Convert

We talk a lot about design, its impacts on human behavior and conversion rates. Because in today’s customer-centric era, a satiating design is one of the significant elements that delight a prospect, and if it is blending in with the quality content, produces phenomenal results.

So, here we are going to talk about an integral part of a reader focused design, CTA (Call-to-Action).

CTA is a small button that does its magic if used in an appropriate way. But, do you know what these ways really are? Do you know how you can make an amazing use of your CTAs, so that they can drive incredible sales?

Well, this blog has the answer to all such questions. Continue Reading →


How Brochure Design Gives Solid Edge to Your Marketing Goals

An enthusiastic marketer is the one who believes in extensive research, analyzes the industry benchmarks and strategize his goals accordingly. However, in such turmoil, hundreds and thousands of marketing evangelists prefer digitizing all their plans for enormous outcomes. And unfortunately, miss out on a very crucial aspect of marketing.

Yes, we are talking about BROCHURE DESIGN today.

It’s totally understandable that everything has gone digital, but a great marketing plan still involves traditional elements to capitalize the entire situation. And, just because of the reason we at QousQazah always incorporate brochure designing as a crucial component, whenever working on a client’s project.

So, we thought to share a little glimpse of how a professional brochure design should look like. Secondly, the ultimate reason of writing this blog is to let you know about the significance of brochures and why they should be used prominently to spread a word about your brand. Continue Reading →


Imperative Tips to Ponder for Improving Graphic Design Skills

Whenever someone talks about creativity, graphic designer is the name that always strikes the mind. It’s because such a person is blessed with phenomenal abilities to go out of the box for producing intellectual designs.

However, a beginner takes a considerable amount of time for evolving himself as a true professional by understanding his creative power and potential.

Practically speaking, handling that particular phase often gets difficult for majority of newbies, which ends up with great disappointments and deep sorrows. And, this is what makes us unhappy.

So, here we have brought some light to a couple of imperative tips that you should definitely consider as a beginner for improving your graphic design skills. Continue Reading →


Make Your Text Readable with these Striking Typography Principles

It’s true that pictures speak a thousand words, but sometimes in order to make such images more compelling, you have to take necessary majors, and this is where typography comes to play its part.

Typography is a key element to add authenticity and centricity to the content and gives an entirely new and fresh feel to a website. However, not everyone is proficient in making a right use of this incredible component. And therefore, we made sure to highlight some absolutely proven and striking typography principles to make your website’s text readable and completely visitors focused.

Let’s dive in. Continue Reading →